Case study
A logistics website and custom shipping platform that separates package forwarding from courier booking without losing trust or clarity.
Point of view
Jetkrate needed more than a brochure site. The business had to explain two distinct international shipping journeys, package forwarding and courier booking, while keeping the first visit clear enough for shoppers and senders to choose the right path quickly.
A logistics website and custom shipping platform that separates package forwarding from courier booking without losing trust or clarity.
Jetkrate now presents a clearer global shipping proposition across US, UK, AU, and NZ forwarding markets, supported by visible trust signals and a platform story that scales across 200+ countries.
Structured the homepage around two primary journeys with distinct calls to action for forwarding and courier booking
Built the public website plus a custom package forwarding and courier booking platform on WordPress, Laravel, and Bootstrap
Added GTM, Analytics, and Meta Pixel so the team could track demand, acquisition, and funnel behavior with more confidence
Audience
A quick view of the client context, the industry pressure, and the delivery lens behind the work.
Jetkrate
Logistics / Shipping
Australia, New Zealand, UK, USA
Website · Custom Platform · Analytics
WordPress · Laravel · Bootstrap · Google Tag Manager · Google Analytics · Meta Pixel
Scope
The parts of the engagement that shaped the final outcome.
Lead workstream
Structured the homepage around two primary journeys with distinct calls to action for forwarding and courier booking
02
Built the public website plus a custom package forwarding and courier booking platform on WordPress, Laravel, and Bootstrap
03
Added GTM, Analytics, and Meta Pixel so the team could track demand, acquisition, and funnel behavior with more confidence
Results
What the work needed to improve in practice, not just what it needed to look like.
200+ countries served
50K+ happy customers
1M+ packages shipped
Jetkrate now presents a clearer global shipping proposition across US, UK, AU, and NZ forwarding markets, supported by visible trust signals and a platform story that scales across 200+ countries.
Process
A calmer look at the sequence behind the project.
Step 01
Structured the homepage around two primary journeys with distinct calls to action for forwarding and courier booking
Step 02
Built the public website plus a custom package forwarding and courier booking platform on WordPress, Laravel, and Bootstrap
Step 03
Added GTM, Analytics, and Meta Pixel so the team could track demand, acquisition, and funnel behavior with more confidence
Continue
Capabilities and next steps connected to this case study.
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